Protect Your Email Address

1 03 2010

This is just a quick post to share something too many people don’t know: how to protect your email address so that bots can’t harvest it and you won’t start receiving tons of spam.

You see, when you put your email address on your website, it’s very simple to read it, add it to a list and then bombard it with unsolicited email. It’s annoying, but it’s easy to fix in two steps.

Step 1: Convert your address into an image

To do this, visit http://services.nexodyne.com/email/ if you use a web-based service (like Gmail) or http://services.nexodyne.com/email/index_custom.php if you email  account is in your own domain.

Pick colors for text, background and border, choose a font and click Generate. Then, save the generated image to your computer. When you do, use a file name that nobody would link with email addresses, such as nospam.png.

Finally, upload the image to your website. I will use images/nospam.png as an example.

Alternatively, run any image editor, type your email address in as text, (crop, resize and make any other modifications until you’re happy with what you get) and save the image.

Step 2: Clock your email address image

In your contact page code, include the following snippet of JavaScript code, which opens up a new message window on the site visitor’s, to be sent to your email address.

Replace “[your real email address]” with your real email address.

<script type="text/javascript">
function emailUs(){
var daReferrer = document.referrer;
var email = "[your real email address]";
var subject = "Website inquiry";
var mailto_link = 'mailto:'+email+'?subject='+subject;
win = window.open(mailto_link,'emailWindow');
if (win && win.open &&!win.closed) win.close();
}
</script>

To use your image, all you have to do now is include the code below:

<a onclick="emailUs();" href="#">
 <img src="images/nospam.png" border="0"
  alt="I hate spam" align="absmiddle" />
</a>

This will look like a valid email address to a human being, but complete gibberish to an automatic robot.

Final note: bots are getting smarter all the time, so you may choose to do some more editing to your image or use another image generating site to make the image harder to decipher.

That’s it! You’re protected, but your clients can contact you by email.

Gal



Services

25 11 2008

Depending on where you are on your Internet journey, please choose from the list below:

I’m still thinking about putting my business online

I want to have a website

I already have a website, and I want it to do better

I’m happy with my website, but I need more traffic

Why should I choose you as my Internet marketer?

Get Business Online

“I’m still thinking about putting my business online”

Free, no obligation consultation

  • I will answer any questions you may have about taking your business online, show you examples of Internet successes.
  • At the end of this step, you will be comfortable making a decision whether to take your business online.

Contact me to request your free consultation, get great value from me and pay nothing. When you’re happy to continue, consider doing more with me.

“I want to have a website”

Internet market research and recommendations report

  • I will understand your business goals for going online and then perform a thorough analysis of the online marketplace to identify Internet niches in which your business can do well.
  • This includes competitive analysis, search volume checks, keyword phrase generation and other areas, as your business requires.
  • At the end of this step, you will have a detailed report, which your web designer can use to build a powerful website, which will attract search engines and convert visitors to clients (or leads).

Contact me to arrange our initial discussion, spend about 1 hour with me discussing your business performance indicators and Internet goals and invest $495.

“I already have a website, and I want it to do better”

Quick website review (FREE) – try before you buy

  • I will review your website for some basic criteria and give you recommendations for making it more professional and more attractive.

Contact me to request the quick website review, get some great value from me and pay nothing. When you’re happy, consider doing more with me.

Website review, Internet market research and recommendations report – the real deal

  • I will understand your business goals for your website, thoroughly review your website and recommend ways to make the website perform better and bring you more profits.
  • This includes a review of the design (look & feel), navigation, functionality and performance statistics, as well as online market research, competitive analysis and generation of ideas tailored to your business.
  • At the end of this step, you will have a detailed report, which your web designer can use to update your website, so it will receive more traffic and generate more sales (or leads). Often, having someone else look at your website results in massive value.

Contact me to arrange our initial discussion, spend about 1 hour with me discussing your business performance indicators and Internet goals and invest $795.

“I’m happy with my website, but I need more traffic”

Search engine optimization, incoming link building, article marketing, social bookmarking and more

  • I will understand your online marketing parameters, agree the best online marketing strategy with you and drive more traffic to your website.
  • This service can be delivered based on time, budget, method or performance.
  • Through this service, you will get targeted traffic to your website, which you will be able to link with more sales, more leads and more business profits.

Contact me to arrange our initial discussion, spend about 1 hour with me discussing your business performance indicators and Internet goals, agree the scope of work and budget.

“Why should I choose you as my Internet marketer?”

You should find it easy to choose me for the following reasons:

handshake
  • My aim is to give you more business. I don’t sell design, I don’t sell hosting, I don’t sell domains and I don’t sell traffic. What’s good for you is good for me, because when you’re happy, you’ll want more websites and you’ll send your friends my way too.
  • I’m not some kid, so your business is safe with me. I’ve been in professional IT services for many years, I’m a parent of 3, still married to the same wife and you can trust me with your business.
  • If it ain’t gonna work, I’ll let you know. No point wasting your time or mine chasing red herrings if we can both do something useful instead.
  • I have proof that my methods work. I have succeeded in tough markets by doing what I do best. See my Internet marketing results for yourself.
  • I structure my charges so that most of them will come out of your new online profits. You can book as much of my time as you like and ensure you get value all along the way.

Ask an Expert - Visit my Virtual Office at LivePerson



#1 in Google Search

11 11 2008

The other day, I typed “be happy in life” (without the quotes) into my Google Toolbar search box and, lo and behold, my very own life coaching website appeared in the first position, followed by links to its subpages and then another entry, pointing to the free inspiration articles on my site.

Google AU search for "be happy in life"

Google AU search for"be happy in life"

See for yourself.

“But this may be only in Australia”, I said to myself and checked on the main Google site. Be Happy in LIFE was showing in the first and second positions there too.

See for yourself.

“This is too good to be true!”, I thought in excitement, “I wonder what’s happening on the other major search engines”.

Well, in MSN/Live Search, Be Happy in LIFE appears first and my contact page appears second.

See for yourself.

If this isn’t amazing enough, Yahoo! Australia agrees with Google.com, showing the Be Happy in LIFE home page first and the free inspiration articles second.

See for yourself.

The only one that rained lightly on my parade was Yahoo! global/USA, listing Be Happy in LIFE in the 5th place and the free inspiration articles page 6th. I decided this was OK and my day was still great.

Of course, I share the secrets of how I’ve done this with my clients, so that they can get the same for their business. Would you like your business to top the search engines too?



Who Needs Internet Marketing (part 3)?

1 10 2008

By now, you know that the Internet is great for information products, as well as for offline products with a global appeal. So far, so good. But not every business sells standard products. Some businesses make their products to suit their clients’ needs. What about them?

Well, businesses that offer custom-made products can derive great benefits from using the Internet. You see, the Internet makes communication a whole lot easier than any other alternative, and a whole lot cheaper.

Say your company offers a product with many options: color, finish, size, embossed logo, etc. You could employ an army of specialized sales people, who could walk each new customer through the decision-making process in person or over the phone, or you could build a web site, which includes pictures, descriptive text, videos and even interactively-generated visual product images, which allow your prospects to try a few options, work out what’s best for them and then order or request a quotation without employing a single person on an ongoing basis.

Couple this with the ability to keep in touch with your clients via rich emails and informing them whenever you start offering more colors, bigger sizes and so on, and you will see that the Internet can give your business a huge boost in productivity and profitability.

It is true that sometimes, human interaction is required, because the client may need some expert advice in order to get it just right, but your website will screen those who would not buy, and would just waste your time and money, because they will quickly (and at no cost to you) find out what you cannot do for them. Those who choose to contact you can now receive your full attention, because by the time you contact them, you will already have a very good idea of what they need.

To summarize, if your business can benefit from getting complex custom-order inquiries, screening those who are unlikely to buy and saving a lot of time in your selling process, which you can translate to a much smaller sales team, look seriously into your online options and contact an Internet marketer as soon as you can.



Who Needs Internet Marketing (part 2)?

17 09 2008

So the Internet is great for information products. Got that. But what if my product cannot be digitized and sold electronically?

First, it may be that you are selling something very unique or that you are offering it in a special way, perhaps at a special price. If your item can be sent by post or international courier service (like FedEx or UPS), you should be able to expand your business significantly by selling to other parts of the world.

Second, getting business on the Internet is so much cheaper than offline, because it doesn’t require any showroom space or sales people. This means that your profit margin is larger, and you can afford to “throw in” the cost of shipping or any “deal sweetener” you can think of that will help you get sales.

Third, your online store is open 24 hours a day, every day, in every timezone, which means you can get 2-3 times the amount of business you would get from an offline store, while catering for every possible type of Internet buyer anywhere in the world.

To summarize, if your business can benefit from selling online by increasing profit margins, reaching large new markets and virtually operating around the clock. Look seriously into your online options and contact an Internet marketer as soon as you can.



Who Needs Internet Marketing (part 1)?

3 06 2008

Let’s face it – the Internet is not as useful for every business.  It’s also not as appealing to every business owner. So who should consider engaging an Internet marketer for their business. More importantly, should you?

The Internet is probably by far the fastest, cheapest and richest way to deliver information. With the ability to rotate images, display animated images and show video, the Internet can deliver any type of content quicker and cheaper than any other medium. If you need to communicate information to your clients or potential buyers, the Internet can offer you some great tools.

If you have an information product, you have probably gone through the phase of creating a digital version of it, which might have been printed later. On the Internet, your digital product can be sold as a separate, possibly lower cost item, at lightening speed, to an unlimited number of customers in a completely separate market to offline buyers. Furthermore, the Internet offers armies of promotion experts, called “Affiliates”, who will gladly help you sell your information product, in return for a share of your income.

Note that the type of information best suited for the Internet is one that has global appeal. The language you use may be the only limitation, but as the Internet crosses all borders, your information can be carried to wherever there’s a need for it via this great medium.

To summarize, if your business can benefit from the delivery of paid or unpaid information to a wide, targeted market, the Internet is the place for you. Look seriously into your online options and contact an Internet marketer as soon as you can.



Welcome

19 05 2008

Welcome to Get Your Business Online, a site about bringing small businesses to the world via the Internet.

The Internet, or the World Wide Web, is a unique place, where the rules change almost daily. It’s hard to keep up with everything going on online when you’re also busy running a business. So it makes business sense to let someone else do it, who can keep up on your behalf and show you the way.

Getting a web site is a small step in the right direction, but getting business requires patience, a small investment and a good deal of knowledge and skills, which I can use to help your business profit and grow.

Want to know more? Contact me.



Getting Business Online

19 05 2008

One of the things many people don’t know about the Internet is that it’s not all about web sites. Very often, my clients start by asking “So, how much for a website?” They think that once they have a website up and running, their business will boom all of a sudden. They think that by being present on the Internet, their clients will find them right away and immediately start buying from them.

Well, as vital and central as a web site is in setting up online marketing, there are MANY things to take into consideration before putting one up. There are also many things a business can do online, which have little or nothing to do with their web site – email marketing, article submission and more.

So typically, I walk my clients over the wide range of things that can be done and the process I use to get the fastest and biggest business results out of their Internet marketing investment, and I see their understanding and appreciation growing and growing, until they are ready to begin. Then I ask them, “Would you like a web site with that?” and they laugh, because by then, they know what I mean.

The world in the palm of your hand

The world in the palm of your hand

If you are a business owner looking to succeed online, your first step is to revisit your business plan. Any marketing investment, online or otherwise, must serve the business and bring measurable outcomes – extended reach into a market, more leads, more sales, higher profits, diversification or whatever you want for your business.

Once you know what you want to get, decide how much you are willing to spend in order to start. On the Internet, you can start fairly small and leverage your new income stream to make more money online. The initial effort typically includes setting up a web site and doing some initial promotion, so set aside some funds upfront, and then decide how much you are willing to spend monthly over the first year of your Internet marketing campaign.

For your benefit, here are some Internet marketing articles I’ve posted. Read them to get an idea of what’s involved in Internet marketing and how I prefer to work.

I’ve also listed my Internet Marketing Services, where you will find something to suit your business needs, whether you are just considering putting your business online or want to boost the profits of your existing website..

When you’re done, contact me.



About Me

19 05 2008

My name is Gal Baras. I am a life coach and an Internet marketer.

I have a long background as an IT professional, with years of management and consulting, including large business applications, advanced computing environments and complex projects, but I got tired of being a number, so now I like to work with small business owners and help them get results on the Internet with as little upfront costs as possible.

To me, the Internet is an exciting place, and I love to see the face of my clients light up when I explain it to them and they can see how powerful it can be for them.

Would you like to work with me? To find out more, contact me.