C H E C K T H I S O U T ! I was showing someone this site as an example and quickly checked my Google PageRank (PR). It was 5! In the past, whenever someone offered me SEO services, the first thing I did was check the PR of their site, […]
This may not be strictly related to online marketing, but in the course of my work, I often have to count the number of words and characters in a given text (like page titles and descriptions). If you’ve ever used Microsoft Word, you know how that works. Well, before Firefox 4.0, there was a nice […]
I often hear people talk about “market leadership”, wanting to be “the market leader” or even to “dominate my marketplace”. Many business and marketing seminars hype their audiences up with these and similar terms. But these concepts cause the opposite type of think to what actually brings success. You see, in order to succeed in […]
I’ve been busy working on some great new websites, optimizing them for the search engines and launching them and now is the time to tell you about them
So here I was, showing some small business owners how to get more business online in a webinar, and I suddenly noticed that the Google Search results page (or SERP for short) is behaving differently. Here is a quick summary of what’s new.
For the past few months, I’ve been facilitating a Small Business Online workshop. Small Business Online is an Australian government initiative to help small business owners create web presence for their business and get business online.
Will you make a purchase from a stand-alone Landing Page that you’re visiting for the first time?
Attracting lots of traffic with promises you can’t fulfill is pointless. Attracting a continuous stream of visitors who buy and refer others will create an endless online business for you.
I think that if you’re going to ask for professional help, it’s better if you stick to what you want to get for yourself and don’t try to use jargon, because that will get you both in trouble. Leads? Great. Sales? Even better. Profits? Awesome. But SEO? Is that a business word?